by NJABULO MKHIZE
DURBAN, (CAJ News) – TECNO has reaffirmed its commitment to football in the continent, as the Africa Cup of Nations (AFCON) nears its conclusion in Morocco.
Semifinals were concluded on Wednesday, ahead of the final on Sunday evening.
Tecno said it was already looking ahead, excited to continue supporting and celebrating African soccer excellence through its sponsorship of the 2027 AFCON, set to take place across Kenya, Tanzania and Uganda.
This edition of the tournament was the first to be hosted by three countries, and the first in five decades to be organised in the East African region, since it was hosted by Ethiopia in 1976.
“Tecno’s commitment to AFCON and to soccer across the African continent goes far beyond the game itself,” the Chinese firm stated.
“The brand has witnessed firsthand how soccer ignites passion, builds communities, and inspires dreams, while AI-powered smart technologies continue to emerge as powerful tools that connect and empower millions across Africa.”
Tecno stated its partnership with AFCON stood as a symbol of ambition and opportunity and a platform where young people could shine, united by an unstoppable spirit of progress.
Tecno expressed excitement at the ongoing competition that is hailed as the most competitive since the tournament’s inception in 1957.
“As the final whistle for the tournament approaches, Tecno continues to celebrate the moments that bring Africa together, both on and off the pitch.”
Tecno holds the title of an official global partner for the tournament.
The company is the exclusive partner in the smartphone category, a role it also held during the 2023 tournament.
– CAJ News