Jozi businessman’s Miss Africa Continent concept hijacked

BRAINCHILD:  Johannesburg businessman Neo Mashishi, says his concept of hosting Miss Africa Continent has been hijacked  by Egyptian and Batswana businesspeople. PHOTO: SUPPLIED

BRAINCHILD: Johannesburg businessman Neo Mashishi, says his concept of hosting Miss Africa Continent has been hijacked by Egyptian and Batswana businesspeople. PHOTO: SUPPLIED

Business Reporter
A DISPUTE has erupted about the rights of who should host the Miss Africa Beauty Pageant, between Johannesburg based businessman, Neo Mashishi, and Batswana and Egyptian businesspeople, with the latter claiming that he is the one who initially came up with the idea.

“They are trying to discredit and destroy my four years of hard work, they are propagating and fabricating lies, to the extent that they are spreading unfounded lies about me on social media he spread on social media a ut me and my pageant,” says Mashishi.

The Miss Africa Pageant is mean’t to pit women from the African continent who would have won their countries’s national titles, against each other on the catwalk.

Mashishi says he has about 10 Miss Africa Continent Trademark certificates, which show that not only is the concept his brainchild but that he is licenced to hold the annual event.

Mashishi says he has launched the event in countries like Swaziland, Tanzania, and attended by ministries for their Arts and Culture Ministries.

“Last year with the support of the Gaborone mayor, went to Lesotho to launch this project in Maseru where we were received by the Lesotho Royal House. We did the same in with Zimbabwe where the deputy minister of Arts in Zimbabwe graced the Miss Africa Zimbabwe launch in Bulawayo,” explains Mashishi.

Gauteng Guardian, has copies of the trademark certificates, in Mashish’s name from countries like Cameroon, Zambia, Lesotho, Rwanda, Zambia and other African countries, in its possession.

In addition to this Mashishi hosted the Miss Africa Continent in April 2016 in Johannesburg, which was won by Ghana’s Rebecca Asamoah.

“Its clear the two copied Miss Africa Continent, it should be revealed they are fakes or copy cats.

They just want to cause confusion,” adds Mashishi, who says Pageant organisers from several African countries are asking him what is going and thus discrediting the Pageant and the concept of promoting women from the African continent.

Also purporting to be hosting the same pageant is one Mostafa Yehia from Egypt .

Botswana based businessperson, Bruce Nkgakile, who is also claiming to have rights to host the pageant were unsuccessful, says in a FaceBook message that it is in fact Mashishi who is trying to steal his concept.

“We wish to state that Miss Africa is duly registered with and a product of Botswana and has a footprint in 44 African countries as licensed by us with recognized and registered organisations that host national pageants in those respective countries,” he claims.

However Mashishi scoffs at these allegations saying that he has sought legal advice over the issue and when Nkgakile was asked to present his credentials he has failed.

“I am challenging him to make those documents public, than just writing on FaceBook,” says Mashishi.

“We want to unite Africa but with people like these guys, who are confusing people and creating Division, the continent will never be one,” says Mashishi.

“I also send my lawyers letter, send to Bruce Nkgakile in 2015 requesting his credentials which he failed to produce to date. Media publications in Botswana and Swaziland also ask for the documents, he failed to produce. I send Miss Africa confidential documents in Egypt, he pretended to work

with me then turnaround and organize Miss Africa Egypt, he literally stole my intellectual property under false pretense.

– CAJ News

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Posted by on Aug 18 2016. Filed under Africa & World, Exclusive, Featured, Finance, National, News, Regional. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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