Fidelity deepens financial literacy in Ghana schools
from MASAHUDU KUNATEH in Accra, Ghana
ACCRA, (CAJ News) – FIDELITY Bank Ghana, the country’s leading indigenous bank, has started a series of financial literacy seminars targeted at tertiary students across the country.
The scheme aims to support financial literacy and education in Ghana while the goal of the seminars is to provide university students with information on responsible financial behaviour.
The first of the series was held at the University of Professional Studies Accra (UPSA) in collaboration with the Association of Business Administration Students (ABAS) as part of their ABAS week celebrations.
The more than 300 students who attended were afforded the opportunity to listen to and interact with senior Fidelity Bank officials including the Director for Inclusive Banking and CSR, Dr William Derban.
Other experts participated.
Derban explained that these seminars were a key part of Fidelity’s cross-cutting financial literacy campaigns, which in turn were an integral part of the bank’s financial inclusion and Corporate Social Responsibility (CSR) agendas.
“Over the last few years, Africa has witnessed massive growth, with a resultant change in customer demands.
“Banking since institutionalization has focused solely on the branch-customer relationship; however, as urban centres sprawl and rural areas become more finance and tech savvy, demand is birthing innovation,” he said.
– CAJ News
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