Inaugural fair to combat breast cancer


Dr Sheena Geness, medical practitioner and founder of Geness Foundation

Dr Sheena Geness, medical practitioner and founder of Geness Foundation

News Editor
JOHANNESBURG – THE Geness Foundation, a South African Non-Profit Company, will next month hold the inaugural Femininity Fair to help curb the breast cancer scourge in the country.

The event is scheduled for Johannesburg on October 25.

The Fair is themed, “Allowing Ladies to celebrate womanhood.”

According to organizers, it will host over 200 guests, to celebrate among the other things, a health initiative that will create awareness of breast cancer, allow ladies to celebrate womanhood, give women nutritional and beauty tips to enhance longevity, educate women about oral contraceptive use, and explain hormone replacement treatment and breast cancer.

The Femininity Fair, which will help create heightened awareness and provide women with a holistic approach to their health, aims to empower women to look after their health and well-being.

“This conference will serve as an excellent platform to address breast cancer and ultimately support government health care initiatives,” said Dr Sheena Geness of the foundation.

Keynote speakers at the event will include Dr Carol Benn, a leading breast surgeon and head of Helen Joseph Breast Clinic, Dr Marisse Venter, plastic and reconstructive surgeon and Gina Myers, a celebrity and national Elizabeth Arden makeup artist.

Celebrities invited who will grace the Fair at the Venue at Melrose Arch include Zuraida Jardine, Leeann Liebenberg, Joanne Ramagoashi -Madibeng and actress Sonia Sedibe.

Proceeds of from the fair will be donated to the Helen Joseph Breast Cancer Care Centre in Johannesburg.

The centre is a breast care facility in Johannesburg which promotes affordable care to patients with breast pathology at a provincial level.

The centre provides a multidisciplinary, education orientated approach boasting high patient care with excellent reputation of service delivery.

According to the World Health Organisation’s (WHO) latest statistics, 8,2 million people died of cancer in 2012.

About 47, 000 of these deaths occurred in South Africa where cancers of the lung, oesophagus, breast and prostrate are among those most common forms of cancer.

– CAJ News







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Posted by on Sep 29 2014. Filed under Africa & World, Featured, National, News. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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