SAP invest US$500 million to drive Africa growth


Robert-Enslin, a member of the Executive Board of SAP and President of Global Customer Operations

JOHANNESBURG – SYSTEMS Applications Products (SAP), the German-based enterprise software firm, announced it would invest more than US$500 million to upskill local talent and enhance innovation and growth in the African continent.

Robert Enslin, a member of the Executive Board of SAP and President of Global Customer Operations, confirmed the investment in Johannesburg, South Africa on Tuesday.

He said the African market is unique in its growth potential and readiness to innovate.

“The SAP Executive Board strongly believes that now is the right time to take our engagement and commitment to expand in Africa to the next level. SAP’s additional investment in the continent reflects SAP’s vision to help the world run better by delivering leading-edge innovation,” said Enslin.

He added in Africa, the company planned to engage and invest in even more markets while helping build the appropriate talent base for the IT industry, and support customers and partners by actively contributing toward crucial technology and business skills-sets and new employment opportunities.

Pfungwa Serima, Chief Executive Officer of SAP Africa, attended the event in Johannesburg.

“SAP Africa is leveraging its established presence and valued ecosystem relationships to immediately commence execution of this plan across the four key pillars that we believe will drive the greatest growth and impact for the continent,” Serima said.

Meanwhile, as part of this commitment, SAP Africa is now taking responsibility for SAP operations across 51 African countries, including Morocco, Algeria and Tunisia and Mauritania.

The SAP Africa growth plan is built on accelerating industry growth in energy and natural resources, promoting innovation on the continent by accelerating the roll-out of core innovative SAP technology solutions that can help address the enormous resource challenges Africa is facing and enhancing small and midsize enterprises (SMEs) growth, which contributes 40 percent to Africa’s GDP.

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Posted by on Aug 19 2014. Filed under Featured, Finance, Finance & Banking, Software, Technology. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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